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This is a 15 week hill training program organized by the Bombay Bicycle Club in Madison, Wisconsin.
You must be a member of Bombay Bicycle Club and also sign up for the BCETS series to participate:
https://bombaybicycle.org

From the Bombay Bicycle Club webpage:
"What is BCETS exactly? It's a 15 week BBC sponsored series of early season training rides for hilly endurance events such as Horribly Hilly Hundreds (HHH), Ride Across Wisconsin (RAW), IRONMAN Wisconsin and Dairyland Dare. The program is also for anyone who just wants to challenge themselves to improve their climbing skills, endurance and overall fitness. The rides take you on hilly roads (steep and long!) on many of the HHH roads in the Mt Horeb area."

RIDE DESCRIPTION FROM THEIR WEBSITE:
"Please be ready 10 minutes before the start time for the pre ride briefing.

Parking is along American Legion Street, West of Broadhead St, parallel to train tracks. There is a small municipal lot, but most will need to use street parking along American Legion Street. Do not park in commercial lots or in front of businesses on Broadhead Street.

Start: https://maps.app.goo.gl/x28rGez78fRrkMgZ6

The start point is the Westland Promenade village park on Broadhead St opposite the old Train Depot. If you parked on American Legion Street, it's the other side of the tracks ,150 ft on the left.

Route Status:

The BCETS hill climbing clinic route begins in downtown Mazomanie. The Y-shaped loop includes four different climbs going up and over Reeve Rd and Fesenfeld Rd from both directions. The start of the loop is on Reeve Rd. arriving from Mazomanie via Emily Rd. This Route map is one complete loop of the four climbs (~12 miles and 1,300 ft of climbing), plus the one-mile warmup from Mazomanie."

https://ridewithgps.com/events/430298-ain-t-no-mountain-high-enough-hill-climb